Playbook
Sponsorship Development Platform by MatchPlay Partners
The day's of managing sponsorship acquisition, marketing, assets, activation, and reporting in spreadsheets and disparate systems are over!
Playbook is a Marketing Automation Platform designed for sponsorship properties to maximize profitability and long-term success. The best part is your ability to handle both sponsorship acquisition and sponsorship activation in one place!
Playbook will accelerate your capabilities across:
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Contact lists, audience segments
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Email campaign design & execution
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Social posts, scheduling, & analytics
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Landing page design with e-commerce, forms, and tracking
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Website tracking & analytics
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Automation builder
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Creative studio
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Sponsor Tasks structured to manage activation, resources, and tracking
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Reporting
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Customizeable dashboards to monitor and improve performance!
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AND MORE