Playbook

Sponsorship Development Platform by MatchPlay Partners

The day's of managing sponsorship acquisition, marketing, assets, activation, and reporting in spreadsheets and disparate systems are over! 

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Playbook is a Marketing Automation Platform designed for sponsorship properties to maximize profitability and long-term success. The best part is your ability to handle both sponsorship acquisition and sponsorship activation in one place!

 

Playbook will accelerate your capabilities across:

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• Contact lists, audience segments

• Email campaign design & execution

• Social posts, scheduling, & analytics

• Landing page design with e-commerce, forms, and tracking

• Website tracking & analytics

• Automation builder

• Creative studio

• Sponsor Tasks structured to manage activation, resources, and tracking

• Reporting

• Customizeable dashboards to monitor and improve performance!

• AND MORE